Milk New Zealand's Theland-branded fresh milk is now available in China.More New Zealand fresh milk is winging its way to China as another company enters the market, bringing the total amount to more than 60,000 litres a month.
Chinese-owned Milk New Zealand has secured a trading agreement with the world's largest online retailer Alibaba to market its fresh milk direct to Chinese consumers.
Company managing director Terry Lee said it was anticipating production of about 20,000 bottles per month until the end of 2017 when production would lift to about 80,000 bottles per month by the end of 2018.There will be a two-price structure, with regular Alibaba members paying $8 per litre, but there would be a special price to "VVIP" members of $8 per two litres.
Chinese-owned Milk New Zealand has secured a trading agreement with the world's largest online retailer Alibaba to market its fresh milk direct to Chinese consumers.
Company managing director Terry Lee said it was anticipating production of about 20,000 bottles per month until the end of 2017 when production would lift to about 80,000 bottles per month by the end of 2018.There will be a two-price structure, with regular Alibaba members paying $8 per litre, but there would be a special price to "VVIP" members of $8 per two litres.
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